Localization at Spotify is a big deal. Our mission is to “unlock the potential of human creativity—by giving a million creative artists the opportunity to live off their art and billions of fans the opportunity to enjoy and be inspired by it.” To achieve this mission, it’s important to be able to effectively communicate across the various languages that reflects the diversity of our users . Recently Spotify launched in the North Africa and West Asia regions. One of the languages spoken in these regions is Arabic. Unlike English, which is read from left to right, Arabic is read from right to left. This has implications for websites that want to support Arabic.